IndigoBlue's Managing Director Rob Smith is presenting the keynote plenary at Iris's NFP World 2011.
Rob will identify the key IT trends that are most important to membership organisations and charities. He will then draw out how these trends, together with the organisation's business strategy, input into the IT strategy to provide a roadmap for the organisation's IT and improve support for the business strategy.
Rob's presentation will focus on the revolution that is affecting the NFP sector and how forward looking organisations can embrace change and transform their operation; to grow revenues and significantly improve stakeholder engagement and service. He will look at 5 key areas: understanding customers; productisation; the future of the web; cloud computing and collaboration.

A free one day conference for senior managers looking to unite the evolving breadth and depth of online engagement with organisational goals.
Embracing the Online Experience: Business strategies and emerging technologies uniting the web and operational world for membership and NFP organisations.
Further to my previous post "Mobile web, mobile apps and mobile commerce", web usability expert Jakob Nielsen predicts today that mobile web will become preferred over apps in the long term.
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