This is an excellent book that ought to be compulsory reading for all companies with a customer service element, mostly because so many of them are so very far from providing even reasonable service.
The book gives clear, practical advice and loads of examples of where service has gone wrong and of best practice (plenty of examples from Amazon and first direct for instance in this category).
Also available: ebook version of The Best Service is No Service: How to Liberate Your Customers from Customer Service, Keep Them Happy, and Control Costs
More detailed review: Blog post review
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